When December rolls around each year, probably the last thing on your mind as a business owner is the type of content you want to put out during the next twelve months. Instead, you’re focussed …
copywriting
Showing: 1 - 10 of 15 Articles
What Is It Like to Work with a Freelance Copywriter?
Hiring a freelance copywriter can feel like a scary step, especially if you’ve never worked with one before. You’re not sure what to expect or how the process works. You worry that an outsider just …
What is a Bookish Business?
When you hear the phrase ‘bookish business’, your first thought will probably be a publisher, bookshop, or author. But there’s a whole community of businesses and professionals working behind the scenes to bring stories and …
4 Recommended Reads for Freelancers and Small Business Owners
One of the best things about being part of the freelance and small business community is the enormous generosity of knowledge provided by them. Whether you’re just starting out or have years of experience under …
The importance of ‘doing you’
In a world where you can use AI to create all your content – be that blog articles, social media posts, or emails – and almost everything has been written about by someone else, how …
Why would you use a human copywriter (like me) instead of AI? Here are 4 no-nonsense reasons.
Be honest. Have you considered using an AI like Chat GPT or Bing to write your blog posts, website content, or emails? Even if it was just a passing, niggling thought? Don’t worry. I’m not …
Words that sell words: Why this copywriter would love to work with independent publishers
I’ve always been an avid wordie. From writing stories as a child, to taking a literature degree, and building a career as a published author, getting the words out of my head and onto the …
Top 6 copywriting mistakes small business owners make (and how to avoid them)
As a small business owner, you know how important it is to write effective copy for your website, social media, and email marketing. You want to attract, engage, and convert your ideal customers with your …
Who am I and how can I help your small business?
You’ve probably worked out already that I’m a freelance copywriter creating blog posts and web copy for small businesses, freelancers, and bookish businesses across topics ranging from self-care to consumer issues, book promotion, and careers …
What you’ll have to give up to work with me (in a good way)
I write blog posts for businesses. There’s more to it but that’s me and my copywriting business in a nutshell. If you hire me to write your business blog posts, here’s what you won’t have …