With Christmas only days away, it’s time for me to shut up shop for the festive break. I’d like to say a big thank you to my 2024 clients and wish you – and anyone …
Why I didn’t blog in November
At the beginning of 2024, I set myself a target to blog at least twelve times over the year, averaging out at one blog post each month. While some posts have teetered over to the …
The Scary Thing about running a Business Blog
Okay, there are several scary things about setting up and maintaining a business blog. From putting your brand out there for all to see to sourcing new ideas, let’s look at why even the idea …
What’s changed at Fi Phillips Copywriter?
There have been some subtle but exciting changes here at Fi HQ. Both changes are a no-brainer and I’ve no idea why I didn’t make them sooner. Let me explain. My Services: Blogging and Landing …
Enough work on your freelance books? 5 reasons to keep on blogging
It’s a scenario that many freelancers and small business owners dream about: having enough, maybe more than enough, work on your hands. You can’t or maybe don’t want to take on any more clients or …
6 ways to repurpose your blog posts
You’ve written a blog post. You’ve used the best keywords and phrases for your purposes, it speaks to your audience, and it ends with a brilliant call to action (CTA). Now what? Here are six …
The importance of ‘doing you’
In a world where you can use AI to create all your content – be that blog articles, social media posts, or emails – and almost everything has been written about by someone else, how …
Why would you use a human copywriter (like me) instead of AI? Here are 4 no-nonsense reasons.
Be honest. Have you considered using an AI like Chat GPT or Bing to write your blog posts, website content, or emails? Even if it was just a passing, niggling thought? Don’t worry. I’m not …
Words that sell words: Why this copywriter would love to work with independent publishers
I’ve always been an avid wordie. From writing stories as a child, to taking a literature degree, and building a career as a published author, getting the words out of my head and onto the …
6 ways to spring clean you and your business
Spring has sprung and Easter has been and gone. My mother would have said it was time to have a spring clean. While I’m sure my house would benefit from a whizz around with the …