It’s summer – obviously – and we’re in the middle of a heatwave here in the UK. Lovely when you can go outside or visit the beach. Not so lovely when you have to remain …
The 3 building blocks of a business blog
No, I’m not talking about whether to use WordPress or Squarespace (or some other website builder). I’m not talking about website templates or widgets either. What I am talking about are the three factors that …
The hidden productivity of being a freelancer
“Are you working or are you just playing?” I work from home and have a houseful at the moment. My husband is a remote worker, the eldest teen has finished university for the year, and …
Overwhelm: when it all gets a little too much
Stress is, unfortunately, part and parcel of being alive and running a business. We get stressed when we’re held up in traffic. We get stressed when we have to attend a meeting or appointment that …
Worried about making a fool of yourself on social media? Here are 3 things to consider
One of the issues that can stop you from showing up on social media is not wanting to look like an idiot. You don’t want to embarrass yourself. You don’t want to make mistakes. You …
5 ways I prepare my freelance business for Q2
Spring is here, our robot mower is happily chugging around the lawn, and March is coming to an end. That can only mean that the second quarter of the year is almost here. It’s time …
Why the end of January is the ideal time to check in on yourself
The title of this blog post might sound a little counter intuitive. You’re only one month into the year. Surely, you don’t need to check in on yourself or anything else at this point. Hear …
Gifting with blog posts
Yes, you read that right – gifting with blog posts. I want to explain how your blog posts can serve as customer and audience gifts. And not just Christmas gifts. These are all-year-round goodies. You …
Why November is the perfect month to carry out a Content Audit
November always seems like an in-between month to me. It’s the last full month of autumn. We’re past Halloween and all the scary marketing and costumes. The shops (and our TV screens) have already been …
5 fears that stop you from using a copywriter
As a small business owner, you can often become so head-down involved in running your business and – let’s face it – probably doing everything yourself, that it can be a tad scary to consider …