We’re almost one month into the new year. February begins tomorrow. It’s around 6.30 pm and I’m only just now typing my January blog post. The reason? I caught a bug over the Christmas break. …
blogging
How to combine landing pages and blog posts to boost your business
Landing pages or blog posts? That’s often the quandary of business owners. Which type of content will do a better job at growing your business and attracting the right kind of customer? Both have their …
Landing pages vs. blog posts: Which is the best choice for your business?
Have you ever wondered whether landing pages or blog posts are the better choice for getting eyes on your business? Maybe you use both as a double online whammy but you’re not entirely sure why …
Who am I and how can I help your small business?
You’ve probably worked out already that I’m a freelance copywriter creating blog posts and landing pages for businesses, across topics ranging from self-care to consumer issues, to careers and recruitment. As a small business owner …
6 ways to keep your business blog fresh and engaging
One factor that prevents many business owners from starting or consistently posting to their blog is a lack of inspiration. Beyond introducing your business, what will you write about every week or month? How will …
What you’ll have to give up to work with me (in a good way)
I write blog posts for businesses. There’s more to it but that’s me and my copywriting business in a nutshell. If you hire me to write your business blog posts, here’s what you won’t have …
Looking back over 2022
The year is almost at an end. Before I close down for the festive break, I wanted to take a moment to look back over 2022. Like many people, 2022 has been a year of …
3 fears that get in the way of your business blog
There are so many brilliant reasons to have a business blog. It can open a conversation with your clients, attract the attention of new leads, demonstrate that you know your stuff, and perfectly express the …
The 3 building blocks of a business blog
No, I’m not talking about whether to use WordPress or Squarespace (or some other website builder). I’m not talking about website templates or widgets either. What I am talking about are the three factors that …
Gifting with blog posts
Yes, you read that right – gifting with blog posts. I want to explain how your blog posts can serve as customer and audience gifts. And not just Christmas gifts. These are all-year-round goodies. You …