In a world where you can use AI to create all your content – be that blog articles, social media posts, or emails – and almost everything has been written about by someone else, how …
copywriting
Showing: 1 - 10 of 11 Articles
Why would you use a human copywriter (like me) instead of AI? Here are 4 no-nonsense reasons.
Be honest. Have you considered using an AI like Chat GPT or Bing to write your blog posts, website content, or emails? Even if it was just a passing, niggling thought? Don’t worry. I’m not …
Words that sell words: Why this copywriter would love to work with independent publishers
I’ve always been an avid wordie. From writing stories as a child, to taking a literature degree, and building a career as a published author, getting the words out of my head and onto the …
Top 6 copywriting mistakes small business owners make (and how to avoid them)
As a small business owner, you know how important it is to write effective copy for your website, social media, and email marketing. You want to attract, engage, and convert your ideal customers with your …
Who am I and how can I help your small business?
You’ve probably worked out already that I’m a freelance copywriter creating blog posts and web copy for businesses, across topics ranging from self-care to consumer issues, to careers and recruitment. As a small business owner …
What you’ll have to give up to work with me (in a good way)
I write blog posts for businesses. There’s more to it but that’s me and my copywriting business in a nutshell. If you hire me to write your business blog posts, here’s what you won’t have …
Looking back over 2022
The year is almost at an end. Before I close down for the festive break, I wanted to take a moment to look back over 2022. Like many people, 2022 has been a year of …
3 fears that get in the way of your business blog
There are so many brilliant reasons to have a business blog. It can open a conversation with your clients, attract the attention of new leads, demonstrate that you know your stuff, and perfectly express the …
5 recommended reads for freelance writers
One of the greatest aspects, no, in fact, the greatest aspect of being part of the freelance writing community is the enormous amount of knowledge and support I can call on from my fellow freelancers. …
Should you add another string to your business bow (or to put it more simply, should you diversify)?
The massive disruption called 2020 threw so many businesses of all sizes into disarray. Some were forced to shut up shop temporarily. Others battled on with a reduced offering. Yet more came to the conclusion …