So you’ve decided what you want to say on your author social media channels. You’ve got a plan. You know the purpose of your posts and who you’re speaking to. You’ve identified the right platforms …

What you’ll have to give up to work with me (in a good way)
I write blog posts for businesses. There’s more to it but that’s me and my copywriting business in a nutshell. If you hire me to write your business blog posts, here’s what you won’t have …

How authors can appreciate other authors on social media
As authors, we’re told to create content to entertain the readers who are already part of our audience and to attract new readers too. While that’s brilliant advice, it can be easy to forget that …

3 ways to refresh your author social media presence in the new year
You’re halfway through January. How are you feeling? Are you back into the authorly groove or still dragging your feet after the festive break? And what about your social media presence? Is it gleaming like …

Looking back over 2022
The year is almost at an end. Before I close down for the festive break, I wanted to take a moment to look back over 2022. Like many people, 2022 has been a year of …

The gift of no
Social media can be an incredibly helpful tool when you want to build a brand, whether that’s as an author or a business. It can increase the number of people who have eyes on what …

My thoughts on Twitter and 3 steps you can take to protect your online presence
By now, if you’re on social media, you know all about the drama on Twitter. Elon Musk’s (eventual) purchase of the social media platform kicked off all kinds of worry, fear, and outrage. What if …

Planning your author content for the festive season
It’s the middle of November when I’m writing this and you may not even be thinking of what blog and social media posts you’ll be putting up in December, but this is the best time …

3 fears that get in the way of your business blog
There are so many brilliant reasons to have a business blog. It can open a conversation with your clients, attract the attention of new leads, demonstrate that you know your stuff, and perfectly express the …

The scary side of social media for authors
It’s October, the month when supermarkets make space amongst their Christmas stock for Halloween goodies. It’s also the time when we celebrate everything scary. You know what I mean – ghosties, and ghoulies, and long …